{"id":2847,"date":"2015-04-08T09:52:16","date_gmt":"2015-04-08T07:52:16","guid":{"rendered":"http:\/\/www.consolvilar.com\/?p=2847"},"modified":"2024-04-24T14:42:30","modified_gmt":"2024-04-24T12:42:30","slug":"imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2","status":"publish","type":"post","link":"https:\/\/consolvilar.com\/ca\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\/","title":{"rendered":"Imatge professional: el candidat pol\u00edtic com missatge"},"content":{"rendered":"

Gr\u00e0cies a la tecnologia \u00a0-doncs no sempre puc escoltar-o en directe-, s\u00f3c seguidora del programa de comunicaci\u00f3 pol\u00edtica\u00a0<\/span>“Els spin doctors<\/strong><\/a>” de Catalunya R\u00e0dio<\/strong>, dirigit i presentat per\u00a0<\/span>Toni Aira.<\/strong><\/p>\n

El passat 30 de mar\u00e7 es va emetre\u00a0<\/span>\u00a0“El candidat com missatge”\u00a0<\/strong>es va analitzar els missatges que transmeten els pol\u00edtics per saber si guanya el carisma o el qu\u00e8 diuen\u00a0http:\/\/www.ccma.cat\/catradio\/alacarta\/els-spin-doctors\/els-spin-doctors-21-el-candidat-com-a-missatge\/audio\/875298\/<\/a>.<\/p>\n

Van parlar del president Artur Mas, Oriol Junqueras, \u00c1ngela Merkel o Pablo Iglesias<\/strong> entre uns altres.\u00a0<\/span>Em va cridar l’atenci\u00f3 el comentari de la indument\u00e0ria realitzat d’Oriol Junqueres, -una camisa estreta i bermudes, no sap fer-se un nus de corbata, que com ell vesteix \u00e9s part de la seva identitat- Com a consultora no ho veig aix\u00ed, crec que la seva imatge hauria de saber-la adaptar a l’entorn o situaci\u00f3 -ja ho he comentat en algun post-. Si la tend\u00e8ncia pel que fa a imatge & comunicaci\u00f3 \u00e9s transmetre valors, cal saber adaptar la imatge personal & professional al discurs i entorn per transmetre un missatge coherent i efica\u00e7 sense perdre en identitat.<\/p>\n

Tots i cadascuns dels pol\u00edtics del nostre pa\u00eds haurien de cuidar cadascun dels detalls de la seva imatge professional, tot professional \u00e9s el responsable de la seva imatge personal i professional.<\/span><\/p>\n

\"212476-396-210\"<\/p>\n

Desconeixia la\u00a0<\/span>Barbie Merkel<\/strong>, un clar exemple de la for\u00e7a de la imatge personal i la seva comunicaci\u00f3 com a marca:<\/p>\n

\"BarbieMerkel\"<\/p>\n

Interessant l’observaci\u00f3 de la percepci\u00f3 de la imatge de la Sra. \u00c0ngela Merkel<\/strong> al seu pa\u00eds o la que podem percebre en altres pa\u00efsos. A Alemanya la seva imatge professional a nivell general transmet: visi\u00f3, comunicaci\u00f3 i lideratge. Ressaltar el comentari realitzat d’imatge d’\u00e0via tendra i propera al seu pa\u00eds. Una imatge molt diferent a com \u00e9s percebuda a nivell general al nostre pa\u00eds: estricta, dura, inaccessible i antiga.<\/span><\/p>\n

Van comentar que la coleta del Sr. Pablo Iglesias era irreempla\u00e7able en aquests moments, estic totalment d’acord, crec que \u00e9s part de la seva identitat, tal com comenti professionalment al programa T\u00e9 de tot -tv Girona- . Aqu\u00ed estic totalment d’acord amb els experts de comunicaci\u00f3<\/span><\/p>\n

Van parlar de pol\u00edtics carism\u00e0tics, fa uns mesos molts haurien dit\u00a0<\/span>Jordi Pujol<\/strong>, avui segurament t\u00e9 m\u00e9s carisme\u00a0Pablo Iglesias\u00a0<\/strong>-PODEMOS-, o David Fern\u00e1ndez<\/strong> -CUP-. La seva est\u00e8tica no \u00e9s la convencional i han trencat estereotips. Han cridat l’atenci\u00f3 i la seva orat\u00f2ria \u00e9s bona. Ells han utilitzat la imatge externa com a eina de comunicaci\u00f3. Agradi o no la seva imatge, sigui la \u00a0m\u00e9s apropiada o no, \u00a0han sabut jugar amb ella per \u00a0aconseguir uns reptes i objectius professionals:<\/p>\n

\"images\"\"Unknown\"<\/p>\n

Tamb\u00e9 van opinar de la imatge de president Artur Mas<\/strong>, on avui en dia projectava m\u00e9s seguretat i proximitat que no fa quatre anys enrere, totalment d’acord amb la seva opini\u00f3 hi ha hagut un treball. Cal ser conscient que la imatge \u00e9s una eina a l’abast de tota persona i per tot professional, no simplement pels pol\u00edtics.<\/span><\/p>\n

Sens dubte i cada dia m\u00e9s, la imatge personal<\/strong> ser\u00e0 identitat i “marca”<\/strong>. Tractar-la i identificar-la segons els teus valors i alinear-la coherentment a la teva empresa, \u00e9s clau per als teus \u00e8xits personals i professionals.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Gr\u00e0cies a la tecnologia \u00a0-doncs no sempre puc escoltar-o en directe-, s\u00f3c seguidora del programa de comunicaci\u00f3 pol\u00edtica\u00a0“Els spin doctors” de Catalunya R\u00e0dio, dirigit i presentat per\u00a0Toni Aira. El passat 30 de mar\u00e7 es va emetre\u00a0\u00a0“El candidat com missatge”\u00a0es va analitzar els missatges que transmeten els pol\u00edtics per saber si guanya el carisma o el […]<\/p>\n","protected":false},"author":3,"featured_media":2843,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1555],"tags":[1894],"class_list":["post-2847","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-imatge-personal-professional","tag-assessoriaimatgeprofessional-imatgepolitica-cartadepresentacio"],"yoast_head":"\nImatge professional: el candidat pol\u00edtic com missatge - Consol Vilar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/consolvilar.com\/ca\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Imatge professional: el candidat pol\u00edtic com missatge - Consol Vilar\" \/>\n<meta property=\"og:description\" content=\"Gr\u00e0cies a la tecnologia \u00a0-doncs no sempre puc escoltar-o en directe-, s\u00f3c seguidora del programa de comunicaci\u00f3 pol\u00edtica\u00a0“Els spin doctors” de Catalunya R\u00e0dio, dirigit i presentat per\u00a0Toni Aira. El passat 30 de mar\u00e7 es va emetre\u00a0\u00a0“El candidat com missatge”\u00a0es va analitzar els missatges que transmeten els pol\u00edtics per saber si guanya el carisma o el […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/consolvilar.com\/ca\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Consol Vilar\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-08T07:52:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-24T12:42:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/consolvilar.com\/wp-content\/uploads\/2015\/04\/images.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"278\" \/>\n\t<meta property=\"og:image:height\" content=\"181\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ergates Tecnologia SL\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ergates Tecnologia SL\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\\\/\"},\"author\":{\"name\":\"Ergates Tecnologia SL\",\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/#\\\/schema\\\/person\\\/4cceb056bd830c1609de48e671ef6b3f\"},\"headline\":\"Imatge professional: el candidat pol\u00edtic com missatge\",\"datePublished\":\"2015-04-08T07:52:16+00:00\",\"dateModified\":\"2024-04-24T12:42:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\\\/\"},\"wordCount\":567,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/consolvilar.com\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/images.jpg\",\"keywords\":[\"#assessoriaimatgeprofessional #imatgepol\u00edtica #cartadepresentaci\u00f3\"],\"articleSection\":[\"Imatge personal & professional\"],\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/consolvilar.com\\\/ca\\\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\\\/\",\"url\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/imagen-profesional-asesoria-imagen-candidato-politica-cataluna-2\\\/\",\"name\":\"Imatge professional: el candidat pol\u00edtic com missatge - 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