{"id":2950,"date":"2015-05-18T21:34:06","date_gmt":"2015-05-18T19:34:06","guid":{"rendered":"http:\/\/www.consolvilar.com\/reflexion-adios-corbata-hola-jeans-2\/"},"modified":"2024-04-24T14:42:26","modified_gmt":"2024-04-24T12:42:26","slug":"reflexion-adios-corbata-hola-jeans","status":"publish","type":"post","link":"https:\/\/consolvilar.com\/ca\/reflexion-adios-corbata-hola-jeans\/","title":{"rendered":"Reflexi\u00f3 a trav\u00e9s de l’article: Ad\u00e9u corbata, hola “jeans”"},"content":{"rendered":"

Ahir diumenge 17 de maig, llegia l’article: Ad\u00e9u corbata, hola “jeans” de la Vanguardia. Tracta que els canvis de la societat es reflecteixen en la imatge i els pol\u00edtics en plena campanya s’apuntaven a les tend\u00e8ncies:<\/span><\/p>\n

\"Captura<\/a><\/p>\n

 <\/p>\n

Per professionalitat, inter\u00e8s i recerca aquests dies, en plena campanya de “Eleccions municipals 2015” intent llegir els articles que arriben a les meves mans referents a imatge i pol\u00edtica. M’alegra que se li doni import\u00e0ncia a la imatge i la seva comunicaci\u00f3, i em molesta quan no es tracta la imatge externa -un codi m\u00e9s de la imatge personal i professional- amb professionalitat.<\/p>\n

Sens dubte la imatge externa \u00e9s una eina<\/strong> i per sort, en molts sectors professionals hi ha hagut i hi ha una obertura pel que fa a imatge i comunicaci\u00f3;) Per\u00f2 aquesta obertura cal saber-la introduir de forma coherent i ser conscient que tot element de la imatge: indument\u00e0ria, gestos, veu, etc. individualment t\u00e9 una comunicaci\u00f3 i en el seu conjunt altre. Cada dia estem m\u00e9s obligats a dominar la imatge personal & professional i la seva comunicaci\u00f3 i aix\u00f2 inclou la imatge externa.<\/span><\/p>\n

Tant en l’\u00e0mbit pol\u00edtic com \u00a0empresarial, en alguns sectors la imatge informal ha anat agafant terreny, sigui per comoditat, proximitat,\u00a0jovialitat, frescor, etc. Cada persona o empresa \u00e9s diferent, per aix\u00f2 moltes han apostat per crear un “Dress Code”<\/strong> per evitar errors i refor\u00e7ar una comunicaci\u00f3 alineada a la cultura del partit pol\u00edtic o empresa, activitat i persona<\/strong>.<\/span><\/p>\n

Llegint -Ad\u00e9u corbata i hola “jeans”- he pensat que potser els pol\u00edtics i els seus gabinets de comunicaci\u00f3 necessitarien un manual gen\u00e8ric de vestir formal, informal i esportiu. I a m\u00e9s a m\u00e9s cal tenir en compte que una forma de vestir, si no encaixa amb la tipologia corporal i facial i la seva forma de ser no parlar\u00e0 amb credibilitat.<\/p>\n

Totalment d’acord que cada dia m\u00e9s pol\u00edtics integren els “jeans” en algun moment de les seves campanyes. El “jeans” \u00e9s una pe\u00e7a esport, i al llarg dels anys s’ha anat integrant en els outfits informals. “El jeans” solament \u00e9s un pe\u00e7a m\u00e9s d’un estilisme, igual que una corbata o una americana o una camisa…i perqu\u00e8 la indument\u00e0ria parli amb credibilitat, cal coordinar-la amb la resta de peces de roba i complements que componen tot un estilisme. A m\u00e9s, ha d’adaptar-se a la tipologia corporal i manera de ser<\/strong>. Els elements de la imatge externa han d’anar alineats amb l’expressi\u00f3 i saber estar.\u00a0<\/span><\/p>\n

Analitzant la foto del reportatge dels quatre pol\u00edtics que porten “jeans”: Pedro S\u00e1nchez, M\u00aa Dolors de Cospedal, Albert Rivera i Esperanza Aguirre, observem que la seva comunicaci\u00f3 \u00e9s incomoda, no aconsegueixen proximitat ni seguretat. Tal com ja hem comentat, la imatge externa \u00e9s un element m\u00e9s que ha d’anar concorde a l’expressi\u00f3 i saber estar. \u00c9s imprescindible per transmetre amb seguretat, credibilitat i naturalitat en qualsevol entorn i situaci\u00f3, siguis pol\u00edtic o no. I aix\u00f2 no ho fa ni una corbata ni uns “jeans”…. ho fa un conjunt d’elements que cal con\u00e8ixer i adaptar amb estil i coher\u00e8ncia. L’estil \u00e9s identitat a trav\u00e9s de la imatge externa.<\/strong><\/span><\/p>\n

\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Ahir diumenge 17 de maig, llegia l’article: Ad\u00e9u corbata, hola “jeans” de la Vanguardia. Tracta que els canvis de la societat es reflecteixen en la imatge i els pol\u00edtics en plena campanya s’apuntaven a les tend\u00e8ncies:   Per professionalitat, inter\u00e8s i recerca aquests dies, en plena campanya de “Eleccions municipals 2015” intent llegir els articles […]<\/p>\n","protected":false},"author":3,"featured_media":2947,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1546],"tags":[1902],"class_list":["post-2950","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estilo","tag-estil-laimatgecomunica-lideralatevaimatge"],"yoast_head":"\nReflexi\u00f3 a trav\u00e9s de l'article: Ad\u00e9u corbata, hola "jeans" - Consol Vilar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/consolvilar.com\/ca\/reflexion-adios-corbata-hola-jeans\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reflexi\u00f3 a trav\u00e9s de l'article: Ad\u00e9u corbata, hola "jeans" - Consol Vilar\" \/>\n<meta property=\"og:description\" content=\"Ahir diumenge 17 de maig, llegia l’article: Ad\u00e9u corbata, hola “jeans” de la Vanguardia. Tracta que els canvis de la societat es reflecteixen en la imatge i els pol\u00edtics en plena campanya s’apuntaven a les tend\u00e8ncies:   Per professionalitat, inter\u00e8s i recerca aquests dies, en plena campanya de “Eleccions municipals 2015” intent llegir els articles […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/consolvilar.com\/ca\/reflexion-adios-corbata-hola-jeans\/\" \/>\n<meta property=\"og:site_name\" content=\"Consol Vilar\" \/>\n<meta property=\"article:published_time\" content=\"2015-05-18T19:34:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-24T12:42:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/consolvilar.com\/wp-content\/uploads\/2015\/05\/Captura-de-pantalla-2015-05-18-a-las-16.07.22-copia.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"362\" \/>\n\t<meta property=\"og:image:height\" content=\"484\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ergates Tecnologia SL\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ergates Tecnologia SL\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/reflexion-adios-corbata-hola-jeans\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/reflexion-adios-corbata-hola-jeans\\\/\"},\"author\":{\"name\":\"Ergates Tecnologia SL\",\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/#\\\/schema\\\/person\\\/4cceb056bd830c1609de48e671ef6b3f\"},\"headline\":\"Reflexi\u00f3 a trav\u00e9s de l’article: Ad\u00e9u corbata, hola “jeans”\",\"datePublished\":\"2015-05-18T19:34:06+00:00\",\"dateModified\":\"2024-04-24T12:42:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/reflexion-adios-corbata-hola-jeans\\\/\"},\"wordCount\":569,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/reflexion-adios-corbata-hola-jeans\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/consolvilar.com\\\/wp-content\\\/uploads\\\/2015\\\/05\\\/Captura-de-pantalla-2015-05-18-a-las-16.07.22-copia.jpg\",\"keywords\":[\"#estil #laimatgecomunica #lideralatevaimatge\"],\"articleSection\":[\"Estilo\"],\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/consolvilar.com\\\/ca\\\/reflexion-adios-corbata-hola-jeans\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/reflexion-adios-corbata-hola-jeans\\\/\",\"url\":\"https:\\\/\\\/consolvilar.com\\\/ca\\\/reflexion-adios-corbata-hola-jeans\\\/\",\"name\":\"Reflexi\u00f3 a trav\u00e9s de l'article: Ad\u00e9u corbata, hola \\\"jeans\\\" - 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